Virat Kohli starts his another innings with Hero MotoCorp India

Hero MotoCorp Limited, the booming two-wheeler manufacturer, has made the Indian cricket team captain Virat Kohli its brand ambassador. Virat will now promote four new motorcycles of the company's upcoming range, which will be rolled out in the 200 to 300cc segment.

Hero MotoCorp Limited is launching its new range of Motorcycles in the next 18 months and will sell it through new premium dealerships, which are the company's strategy in the broad-market brand. Apart from this, Hero MotoCorp will keep merchandise and accessories of new range with jackets, helmets, leather bags, shoes, denims, walts, chinos, T-shirts, sunglasses and riding gear through their premium outlets.

Hero MotoCorp Chairman, MD and CEO, Pan Munjal said, "Hero MotoCorp is happy to have a new ride with superhero technology and attractive products with a new age." Now the Virat will represent the brand hero for the youth. It is heartening to note that Virat Kohli will now represent the Hero MotoCorp at the global level and pray for his success for this new innings. "


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Virat started his new shift in Hero MotoCorp with the new Extreme 200R Premium motorcycle. The campaign featuring Viraat on Extreme 200R will be launched on TV, print, outdoor and digital platforms on Wednesday so that the exteriors of 200R nationwide retail sales start. The price of this new premium motorcycle is Rs 89,900.